The latest research from the National Association of Retail Marketing Services! This new study shows that for every one complaining customer, a business may lose ten more!
Kristina Knight at BizReport says this means "many more consumers are experiencing problems than are reporting them."
But it's not all bad news! The NARMS study also found that 95% of lost customers will return if a problem is resolved "in a timely manner."
If your client receives occasional complaints about their business, it's important for them to know how to resolve and prevent these issues! To that end, Knight provided several suggestions, such as asking customers about their overall experience and offering "an easy outlet" for them to communicate. The complete Web solution is perfect for that! It allows site visitors to provide feedback, testimonials and reviews! Your prospects can use this information to ensure they're providing the best customer experience possible. With the help of the web solution, they'll keep more customers coming back!
Thursday, February 11, 2010
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